Have you ever found yourself offroad in your truck, by yourself, the sun is setting, and you're buried up to your axles in sand or mud? Winch or not, this experience can be unnerving, wondering if you ... read more
Have you ever found yourself offroad in your truck, by yourself, the sun is setting, and you're buried up to your axles in sand or mud? Winch or not, this experience can be unnerving, wondering if you'll be sleeping in the cab of your truck or in your bed, safely at home. While many rely exclusively on a winch, sometimes there simply isn't a safe recovery point to even attach a winch to, such as in sand dunes, leaving you with shovel in hand, digging your way out. This type of experience is what lead to the invention of Maxtrax, the safe, compact vehicle recovery assistance board that works simply by providing your tire(s) the necessary traction to get out of a bad situation.
WHERE DID MAXTRAX COME FROM?
Brad McCarthy, author of Dirty Weekends "The Essential 4WD Guides", devised the idea for MAXTRAX in 2001 after a particularly stressful incident on a remote north Queensland beach where he almost lost his bogged vehicle to the incoming tide, despite being equipped with all of the traditional recovery equipment. Brad's passion for the Australian bush, exploration and adventure sent him out, often solo throughout Queensland, to research bush tracks and locations to feature in his guide books.
SAFE, SIMPLE, NO ASSISTANCE NEEDED
From his experiences, Brad recognized the need for a system that makes vehicle recovery and extraction a safe, simple, one-person task and eliminates the need for any outside assistance such as towing, snatching, or winching. MAXTRAX came from Brad's idea to develop a foolproof and fail-safe quality Australian made product to make extracting or recovering a stranded or bogged vehicle a safe, simple, quick and easy procedure. Due to Brad's experience, ingenuity and "hands-on" research, the idea of an alternative and innovative vehicle recovery device that was safe, simple, quick and easy to use eventually came to fruition in the form of MAXTRAX.
LIGHTWEIGHT & DURABLE
The team at Maxtrax tested several types and grades of super tough nylons to create a lightweight, yet durable product that provides superior performance with a focus on the key issues of strength, effectiveness, usability and aesthetics. MAXTRAX was trialed countless times using typical (and not so typical) bogging scenarios and after many late nights and product refinements, MAXTRAX was ready to launch onto the Australian 4WD accessories market in late 2005. Not long after, MAXTRAX won Australian 4WD Monthly Magazine's award for Best New Product under $500.