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New Diesel Power Products Website


We’re celebrating our 20th anniversary and humbly attribute that success to our customers and our employees. To commemorate this achievement, we have served up an entirely new online experience for diesel owners and enthusiasts like you.

The diesel industry is changing rapidly with challenging new emission standards that have created confusion about compliant products, thus causing customers like you to have yet more questions. Our solution? Create a website that houses all the information one would need when determining the right part for their vehicle, equip it with practical search functions loaded with informative content, and with the ability to do it all from one location.

Our new website offers an unparalleled experience for online shopping in the diesel market reinforcing our position as America’s Diesel Superstore. We sought to create a user-friendly experience; to quickly answer questions and ensure buyer confidence while offering advanced easy-to-use online tools.

Here are some of the features you can expect:

Cutting-Edge Mobile Experience - It was due time to create a mobile experience that could be navigated from a phone as simple, if not simpler than from a desktop, delivering the parts and information with supreme ease using advanced filtering and search capabilities that are unparalleled in our industry.

A+ Product Information and Content - We have always striven to deliver useful, relevant content. In most cases, this means creating our own content when not readily available from the manufacturer to better detail the product and installation. We create blog articles and videos that are now directly linked with the products you're researching for.

Improved Product Filters - We understand that being able to find the products you're looking for as quickly as possible is just as important as making sure the part you select fits your vehicle. One way we help you accomplish this is with intelligent filters to accurately narrow your search results. It’s like Google, but WAY better.

Personalized 'My Garage' + Advanced Customer Account Portal - When you create an account with Diesel Power Products, it is so much more than the ability to view your order history and track packages. We want you to feel as if you’re part of our team, and as such, we created, My Garage. This will allow you to save your vehicle application(s), including your own vehicle images, and then create build lists for them using products you select. What’s more, later you can quickly and easily refer to your saved vehicle builds in your garage and send any saved products to the shopping cart at any time you’re ready to purchase. This feature provides a means to plan and build your dream rig or something as simple as prioritizing and budgeting your current or next vehicle project.

Deferred Core Program - We are bringing back our Deferred Core Program! This program allows you to “defer” associated core charges that you'd typically have to pay for upfront, only to be refunded upon returning your core part. And when it comes to big-ticket items such as transmissions that can have core charges nearing $3,000, that can easily mean the difference between affording that part and having to go without. Think of it as putting the core on an open tab for you and once your core is received with the allotted time allowed, we’ll delete the charge altogether, so you never have to pay it!

These are just some of the exciting new features found on our new website and we hope you enjoy the experience as much as we have. If you have any suggestions or just want to tell us how we’re doing, we’d love to hear from you.

Thanks again for being with us for the last twenty years. We couldn’t have done it without you!

Bryan Howell - Owner & President
Power Products Unlimited, Inc.